What is a product base?

Last updated: April 29, 2026

A Product Base is the starting point for creating personalized products in Customily. It represents a blank version of the item you want to sell — like a mug, t-shirt, or canvas — and contains all the setup needed to display it in your store and generate the print file for fulfillment.
This is where you’ll add your personalizable design to turn a plain product into a unique, customizable one.

Each product base includes:

  • Print area(s): Where the design will be placed and exported

  • Mockup image(s): What shoppers will see in your store

  • Variants: Product options like size, color, or material

  • Print file settings: File format, resolution, color mode, and more

Types of Product Bases

There are two ways to use product bases in Customily: